Industrial Design | CMF | Graphic Design
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Specialized: Sirrus

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SIRRUS

GRAPHIC DESIGN | COLOR

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For the color blocking I decided to start this project a little more abstract. I found images that bike team felt conveyed speed. Those images were then applied onto the frame; scaled, rotated, and tweaked, until something we liked emerged.

 

The images were refined, made monochromatic, and patterns I developed were added to the mask to further evolve a production ready graphic.

 

CONCEPT REFINEMENT

Two final concepts were presented to the bike team to be considered for the final production graphic.

FINAL GRAPHIC CONCEPT

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SIRRUS MODEL AND COLOR OFFERING